Lowell Deeds

The latest on real estate recordings and new technology from the Middlesex North Registry of Deeds in Lowell

September 13, 2006

iTV

by @ 9:37 am. Filed under Technology, Pop Culture

Coming to your living room soon…Johnny Depp starring in Pirates of the Caribbean!… brought to you by Walt Disney Co and Apple Computers…Apple Computer? What does Apple have to do with bringing me a Disney movie? Apple Computer announced a partnership with Disney to sell movie downloads through its iTunes online store. iTunes will make movies available the same day they are released on DVD… the price per movie? $12.99. There’s more, Apple is also going to provide a receiver box that will connect your computer to your television wirelessly…so you can watch “Pirates” at home on your new, flat screen, LCD, wide screen High Definition TV. Steve Jobs has tentatively named his new product (the receiver box) iTV…price? about $299.00…But, Apple may not find the movie industry to be warm and fuzzy …when iTunes broke into the music market it was a fabulous success, but the company’s recent venture into downloaded TV shows has not been quite as successful. One problem is studios are not completely sold on the idea of movie downloads. They are concerned with downloads competing with DVD sales and with letting buyers transfer a movie onto an unlimited number of iPods…and this consumer’s point of view…I pay $299 for an iTV box which allows me to watch a movie that I pay $12.99 for on my TV…Can’t I do that with a $2.99 video rental?

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